CRM Specialist IM (Italian Speaking)
Novibet, Greece
Job Description
Novibet is currently looking for a CRM Specialist to join our International Markets CRM Operations Team and focus on empowering customer relationships in Italian Market. The role is based in our HQ, in Athens.
If you hold experience in implementing and executing prosperous CRM campaigns then we would like to meet you!
Novibet, founded in 2010, is an established GameTech company that operates in several countries across Europe through its offices in Greece amp; Malta. Licensed and regulated by MGA, ADM, HGC, and Irish Revenue Commissioners, Novibet is committed to delivering the best sports betting and gaming experience to an ever-expanding customer base.
Your role
As a CRM Specialist you will:
- Design, execute and optimize the international markets’ customer lifecycle campaigns to engage amp; retain the customer base
- Take ownership of end-to-end campaign planning, from initial idea, brief and liaise with compliance, brand, content, and local international teams to manage their execution
- Evaluate campaigns through testing to optimize campaign performance and increase customer engagement according to the budget targets
- Prepare the development of annual and seasonal activities that support the successful fulfillment of program and business goals
- Execute daily customer lifecycle operations tasks and focus on their timely delivery
- Participate in CRM related projects with internal amp; external partners
- Support senior members of the team in defining CRM strategy by conducting analysis and segmentation, ensuring our campaigns are in line with the overall strategy
- Report, monitor and optimize campaign KPIs (e.g., delivery rate, open rate, CR%), including consent management (opt-in/opt-out) ensuring the efficient delivery of required reports (daily, weekly, monthly)
Requirements
- Proven CRM experience, particularly in online marketing amp; automated CRM practices
- BSc/MSc in Business Administration, Marketing or any other relevant field
- Fluency in Italian language
- Keen interest in the online gaming world of sports betting and casino
- Knowledge of CRM systems (with preference in Optimove) and tools, including experience in using e-mail providers
- Great attention to detail and good analytical and numerical skills
- Excellent verbal and written communication in English
Benefits
At Novibet, we do value our people! Our team consists of passionate and highly aspirated professionals who strive for innovation daily!
We support everyone to rise and reach their highest potential within a fun, fast-paced and challenging working environment!
We are proud to offer our team the following:
- Competitive remuneration and benefits package including bonus scheme
- Recognition and reward programs to recognize your achievements and contributions
- All the gear you need to support your everyday work life
- A lot of special celebrations, sports and well-being events and team bonding activities
- Supportive team friendly, international and multicultural environment
- Focus on our people’s career development, empowering our team with internal rotation continuous feedback and training